{"id":89029,"date":"2026-08-12T15:35:40","date_gmt":"2026-08-12T08:35:40","guid":{"rendered":"https:\/\/careerhub.huflit.edu.vn\/case-study-lab-03-brand-optimization-case-study-with-canva-vietnam\/"},"modified":"2026-09-03T23:49:11","modified_gmt":"2026-09-03T16:49:11","slug":"case-study-lab-03-brand-optimization-case-study-with-canva-vietnam","status":"publish","type":"post","link":"https:\/\/careerhub.huflit.edu.vn\/en\/case-study-lab-03-brand-optimization-case-study-with-canva-vietnam\/","title":{"rendered":"Case Study Lab #03: Brand Optimization Case Study with Canva Vietnam"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"89029\" class=\"elementor elementor-89029 elementor-86428\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd50366 e-flex e-con-boxed e-con e-parent\" data-id=\"cd50366\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbc01a5 elementor-widget elementor-widget-html\" data-id=\"dbc01a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- Tailwind CSS, Fonts & Libraries -->\n<script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n<link href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/font-awesome\/6.4.0\/css\/all.min.css\" rel=\"stylesheet\">\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@300;400;500;600;700;800&display=swap\" rel=\"stylesheet\">\n\n<script>\n   tailwind.config = {\n       theme: {\n           extend: {\n               colors: {\n                   huflit: {\n                       blue: '#1e3a8a',\n                       orange: '#f97316',\n                       lightbg: '#f8fafc',\n                       darkblue: '#0f172a'\n                   },\n                   canva: {\n                       cyan: '#00c4cc',\n                       purple: '#7d2ae8'\n                   }\n               },\n               fontFamily: {\n                   sans: ['Inter', 'sans-serif'],\n               }\n           }\n       }\n   }\n<\/script>\n<style>\n   .custom-wp-wrapper { font-family: 'Inter', sans-serif; }\n   \/* T\u0103ng font ch\u1eef l\u00ean 3 size so v\u1edbi m\u1eb7c \u0111\u1ecbnh *\/\n   .article-body p { margin-bottom: 1.75rem; line-height: 1.85; color: #334155; font-size: 1.35rem; }\n   .article-body h2 { font-size: 2.25rem; font-weight: 800; color: #1e3a8a; margin-top: 3rem; margin-bottom: 1.5rem; line-height: 1.4; }\n   .article-body h3 { font-size: 1.75rem; font-weight: 700; color: #0f172a; margin-top: 2.25rem; margin-bottom: 1.25rem; }\n   .gradient-canva { background: linear-gradient(135deg, #00c4cc 0%, #7d2ae8 100%); }\n   .gradient-huflit { background: linear-gradient(135deg, #1e3a8a 0%, #2563eb 100%); }\n<\/style>\n\n<!-- Main Wrapper (\u00c9p chi\u1ec1u r\u1ed9ng 100%) -->\n<div class=\"custom-wp-wrapper bg-slate-50 text-slate-800 antialiased selection:bg-orange-500 selection:text-white py-6 w-full px-0\">\n   \n   <!-- Main Content Container -->\n   <main class=\"w-full\">\n       <article class=\"bg-white p-6 sm:p-10 lg:p-12 rounded-3xl shadow-sm border border-slate-200\/80 w-full\">\n          \n           <!-- Main Title -->\n           <h1 class=\"text-3xl sm:text-4xl lg:text-5xl font-extrabold text-blue-950 leading-tight mb-10\">\n               Case Study Lab: HUFLIT Partners with Canva Vietnam to Elevate Brands and Optimize Workflows Using AI\n           <\/h1>\n\n           <!-- Lead Paragraph Box -->\n           <div class=\"bg-gradient-to-r from-blue-50 to-indigo-50 border-l-4 border-blue-900 p-6 lg:p-10 rounded-r-2xl mb-12\">\n               <p class=\"text-xl sm:text-2xl lg:text-3xl font-semibold text-blue-950 leading-relaxed mb-0\">\n                   On June 19, 2026, at the Seminar Room, 828 Su Van Hanh Campus, the Center for Business Relation and Student Support of Ho Chi Minh City University of Foreign Languages - Information Technology (HUFLIT) in collaboration with Canva Vietnam successfully organized a working session under the \"Case Study Lab\" project with the theme: <span class=\"text-orange-600\">\"Building a Consistent Brand & Optimizing Workflows with Canva AI\"<\/span>.\n               <\/p>\n           <\/div>\n\n           <!-- Featured Image 1 -->\n           <figure class=\"mb-12 group w-full\">\n               <div class=\"overflow-hidden rounded-2xl shadow-lg border border-slate-100 w-full\">\n                   <img decoding=\"async\" src=\"https:\/\/careerhub.huflit.edu.vn\/wp-content\/publicmedia\/2026\/08\/canva01-scaled.jpg\" alt=\"Overview of the Canva Case Study Lab hall\" class=\"w-full h-80 sm:h-[450px] lg:h-[550px] object-cover group-hover:scale-105 transition-transform duration-500\">\n               <\/div>\n               <figcaption class=\"text-center text-base text-slate-500 italic mt-5 bg-slate-50 py-3 px-4 rounded-xl border border-slate-100\">\n                   <i class=\"fas fa-camera mr-1.5 text-slate-400\"><\/i> Figure 1: Overview of the Case Study Lab working session co-hosted by HUFLIT and Canva Vietnam at the 828 Su Van Hanh campus.\n               <\/figcaption>\n           <\/figure>\n\n           <!-- Article Body Content -->\n           <div class=\"article-body w-full\">\n              \n               <p>\n                   The program not only delivered groundbreaking technological knowledge but also served as a direct networking bridge between the university's Faculty and HUFLIT's long-standing strategic business partners (SMEs).\n               <\/p>\n\n               <h2>Innovating Teaching and Elevating Business Operations with Canva AI<\/h2>\n              \n               <p>\n                   In the era of digital transformation, maintaining brand identity consistency and automating content production workflows have become strategic challenges for both educational environments and businesses.\n               <\/p>\n\n               <!-- Speech Quote Box -->\n               <div class=\"my-12 relative p-8 sm:p-12 bg-amber-50\/70 border border-amber-200 rounded-3xl w-full\">\n                   <div class=\"text-amber-500 text-7xl font-serif absolute -top-8 left-10 bg-white px-3 leading-none\">\u201c<\/div>\n                   <p class=\"text-slate-800 font-medium italic text-2xl lg:text-3xl leading-relaxed mb-8 relative z-10\">\n                       The Case Study Lab project was implemented with the goal of bringing practical 'industry insights' into every lesson plan. Canva Vietnam's companionship today is a wonderful opportunity for Faculty members to update their new technology mindset while strengthening cooperative relationships with HUFLIT's long-standing business partners.\n                   <\/p>\n                   <div class=\"flex items-center gap-5 pt-6 border-t border-amber-200\/60\">\n                       <div class=\"w-14 h-14 rounded-full bg-orange-500 text-white font-black flex items-center justify-center text-xl shadow\">\n                           \u0110A\n                       <\/div>\n                       <div>\n                           <span class=\"font-bold text-blue-900 text-xl block\">MSc. Dang Thi Hoang Anh<\/span>\n                           <span class=\"text-base text-slate-500\">Deputy Director of Center for Business Relation and Student Support, HUFLIT<\/span>\n                       <\/div>\n                   <\/div>\n               <\/div>\n\n               <!-- Image 2 -->\n               <figure class=\"my-12 w-full\">\n                   <div class=\"overflow-hidden rounded-2xl shadow-md border border-slate-100 w-full\">\n                       <img decoding=\"async\" src=\"https:\/\/careerhub.huflit.edu.vn\/wp-content\/publicmedia\/2026\/08\/canva02-scaled.jpg\" alt=\"Presenting Canva token of appreciation\" class=\"w-full h-80 sm:h-[450px] lg:h-[550px] object-cover hover:scale-105 transition-transform duration-500\">\n                   <\/div>\n                   <figcaption class=\"text-center text-base text-slate-500 italic mt-5 bg-slate-50 py-3 px-4 rounded-xl border border-slate-100\">\n                       <i class=\"fas fa-camera mr-1.5 text-slate-400\"><\/i> Figure 2: HUFLIT representative presenting a thank-you letter and a token of appreciation to the Canva Vietnam representative.\n                   <\/figcaption>\n               <\/figure>\n\n               <h2>Key Highlights at the Case Study Lab x Canva Vietnam Working Session<\/h2>\n\n               <h3>1. Networking Forum between HUFLIT Orange and Corporate Blue<\/h3>\n               <p>\n                   The program gathered <strong class=\"text-blue-900 font-bold\">80 attendees<\/strong>, creating an extremely vibrant academic and practical networking space. The distinction was clearly depicted through two lanyard colors:\n               <\/p>\n\n               <!-- D\u00e2y \u0111eo Th\u1ebb Badges Card -->\n               <div class=\"grid grid-cols-1 sm:grid-cols-2 gap-8 my-10 w-full\">\n                   <div class=\"p-8 lg:p-10 bg-orange-50 border-2 border-orange-200 rounded-3xl flex items-start gap-6\">\n                       <div class=\"w-16 h-16 rounded-2xl bg-orange-500 text-white flex items-center justify-center shrink-0 text-3xl font-black shadow-md\">\n                           <i class=\"fas fa-id-badge\"><\/i>\n                       <\/div>\n                       <div>\n                           <h4 class=\"font-extrabold text-orange-950 text-2xl mb-3\">HUFLIT Orange<\/h4>\n                           <p class=\"text-lg text-orange-900 leading-relaxed mb-0\">\n                               Represents the enthusiasm and spirit of innovation of HUFLIT Faculty Members.\n                           <\/p>\n                       <\/div>\n                   <\/div>\n\n                   <div class=\"p-8 lg:p-10 bg-blue-50 border-2 border-blue-200 rounded-3xl flex items-start gap-6\">\n                       <div class=\"w-16 h-16 rounded-2xl bg-blue-600 text-white flex items-center justify-center shrink-0 text-3xl font-black shadow-md\">\n                           <i class=\"fas fa-building\"><\/i>\n                       <\/div>\n                       <div>\n                           <h4 class=\"font-extrabold text-blue-950 text-2xl mb-3\">Corporate Blue<\/h4>\n                           <p class=\"text-lg text-blue-900 leading-relaxed mb-0\">\n                               Represents trust and companionship from representatives of strategic MOU Partner businesses.\n                           <\/p>\n                       <\/div>\n                   <\/div>\n               <\/div>\n\n               <p>\n                   Proactive exchanges between Faculty and Businesses at the hall opened up new cooperative directions in building applied research topics and receiving high-quality interns.\n               <\/p>\n\n               <!-- Image 3 -->\n               <figure class=\"my-12 w-full\">\n                   <div class=\"overflow-hidden rounded-2xl shadow-md border border-slate-100 w-full\">\n                       <img decoding=\"async\" src=\"https:\/\/careerhub.huflit.edu.vn\/wp-content\/publicmedia\/2026\/08\/canva03-scaled.jpg\" alt=\"Group photo of 80 delegates\" class=\"w-full h-80 sm:h-[450px] lg:h-[550px] object-cover hover:scale-105 transition-transform duration-500\">\n                   <\/div>\n                   <figcaption class=\"text-center text-base text-slate-500 italic mt-5 bg-slate-50 py-3 px-4 rounded-xl border border-slate-100\">\n                       <i class=\"fas fa-camera mr-1.5 text-slate-400\"><\/i> Figure 3: A group photo full of connecting energy between HUFLIT Lecturers and Business Partner representatives.\n                   <\/figcaption>\n               <\/figure>\n\n               <h3>2. 100% Hands-on Experience with the Canva AI Ecosystem (Magic Studio)<\/h3>\n               <p>\n                   Under the direct guidance of Canva Vietnam's team of experts, 80 delegates directly operated on Laptops and Tablets to explore the power of the <strong class=\"text-purple-700 font-bold\">Canva AI 2.0 (Magic Studio)<\/strong> toolset:\n               <\/p>\n\n               <!-- Canva Features Card List -->\n               <div class=\"space-y-6 my-10 w-full\">\n                   <div class=\"p-8 bg-slate-50 border border-slate-200 rounded-3xl flex gap-6 items-center hover:border-purple-300 transition-colors\">\n                       <div class=\"w-16 h-16 rounded-2xl gradient-canva text-white flex items-center justify-center font-bold text-3xl shrink-0 shadow\">\n                           <i class=\"fas fa-palette\"><\/i>\n                       <\/div>\n                       <div>\n                           <h5 class=\"font-bold text-slate-900 text-xl\">Brand Kits<\/h5>\n                           <p class=\"text-lg text-slate-600 mb-0 mt-2\">A centralized solution for storing and standardizing logos, fonts, and colors, ensuring absolute synchronization across all publications.<\/p>\n                       <\/div>\n                   <\/div>\n\n                   <div class=\"p-8 bg-slate-50 border border-slate-200 rounded-3xl flex gap-6 items-center hover:border-purple-300 transition-colors\">\n                       <div class=\"w-16 h-16 rounded-2xl gradient-canva text-white flex items-center justify-center font-bold text-3xl shrink-0 shadow\">\n                           <i class=\"fas fa-magic\"><\/i>\n                       <\/div>\n                       <div>\n                           <h5 class=\"font-bold text-slate-900 text-xl\">Magic Write & Magic Design<\/h5>\n                           <p class=\"text-lg text-slate-600 mb-0 mt-2\">AI-powered text generation and automated design applications, helping reduce media content editing time by 70%.<\/p>\n                       <\/div>\n                   <\/div>\n\n                   <div class=\"p-8 bg-slate-50 border border-slate-200 rounded-3xl flex gap-6 items-center hover:border-purple-300 transition-colors\">\n                       <div class=\"w-16 h-16 rounded-2xl gradient-canva text-white flex items-center justify-center font-bold text-3xl shrink-0 shadow\">\n                           <i class=\"fas fa-users-cog\"><\/i>\n                       <\/div>\n                       <div>\n                           <h5 class=\"font-bold text-slate-900 text-xl\">Team Workflows<\/h5>\n                           <p class=\"text-lg text-slate-600 mb-0 mt-2\">Decentralization methods, design approvals, and real-time interactions specifically tailored for SME business models.<\/p>\n                       <\/div>\n                   <\/div>\n               <\/div>\n\n               <h3>3. Q&A and 6-Month Canva Pro Account Privileges<\/h3>\n               <p>\n                   The Q&A discussion session was extremely lively with a series of questions revolving around brand data security, AI image copyright, and how to integrate design tools into practical lessons for students.\n               <\/p>\n\n               <!-- Voucher Highlight Box -->\n               <div class=\"my-12 gradient-canva p-10 sm:p-12 rounded-3xl text-white shadow-xl relative overflow-hidden w-full\">\n                   <div class=\"absolute -right-6 -bottom-6 w-48 h-48 bg-white\/10 rounded-full blur-xl\"><\/div>\n                   <div class=\"flex items-center gap-6 mb-6\">\n                       <div class=\"w-20 h-20 bg-white\/20 backdrop-blur-md rounded-2xl flex items-center justify-center text-yellow-300 text-4xl font-bold shrink-0\">\n                           <i class=\"fas fa-gift\"><\/i>\n                       <\/div>\n                       <div>\n                           <span class=\"bg-yellow-400 text-slate-900 text-sm font-black px-4 py-1.5 rounded uppercase tracking-wider\">Exclusive Privilege<\/span>\n                           <h4 class=\"text-3xl lg:text-4xl font-extrabold text-white mt-3\">Free 06-Month Canva Pro Voucher<\/h4>\n                       <\/div>\n                   <\/div>\n                   <p class=\"text-white\/95 text-xl lg:text-2xl leading-relaxed mb-0\">\n                       Particularly, as a practical gesture of gratitude to attendees, Canva Vietnam presented <strong class=\"text-yellow-300\">01 Canva Pro account voucher for free use in 06 months<\/strong> to all members who completed the post-event feedback survey.\n                   <\/p>\n               <\/div>\n\n               <!-- Section 3: Project Summary -->\n               <h2>About the Business Case Study Project \u2013 Case Study Lab<\/h2>\n               <p>\n                   The <strong class=\"text-blue-900\">Case Study Lab<\/strong> project was initiated by the Center for Business Relation and Student Support, HUFLIT, to bridge the gap between academic theory and business operational practices.\n               <\/p>\n               <p>\n                   The program offers faculty members the opportunity to directly access real-world data and modern management problems from leading corporations and enterprises (such as Navigos Group, Transcosmos, TransViet Cargo, Vinpearl Landmark 81, Canva Vietnam...), thereby updating exclusive Case Studies into lesson plans, contributing to improving the quality of human resource training to precisely meet market demands.\n               <\/p>\n\n               <!-- Official Project Link Box -->\n               <div class=\"mt-12 p-10 bg-slate-900 text-white rounded-3xl flex flex-col lg:flex-row items-center justify-between gap-10 shadow-xl w-full\">\n                   <div class=\"space-y-3 text-center lg:text-left\">\n                       <span class=\"text-orange-400 text-base font-bold uppercase tracking-wider\"><i class=\"fas fa-external-link-alt mr-2\"><\/i> Official Information Page<\/span>\n                       <h4 class=\"text-3xl font-bold text-white\">Learn More & Register for Upcoming Sessions<\/h4>\n                       <p class=\"text-lg text-white mb-0\">Update the schedule of field working sessions with leading businesses in 2026.<\/p>\n                   <\/div>\n                   <a href=\"https:\/\/careerhub.huflit.edu.vn\/case-study-lab\/\" target=\"_blank\" class=\"bg-orange-500 hover:bg-orange-600 text-white font-bold text-xl px-10 py-5 rounded-2xl transition shadow-lg shrink-0 whitespace-nowrap\">\n                       Explore Case Study Lab <i class=\"fas fa-arrow-right ml-3\"><\/i>\n                   <\/a>\n               <\/div>\n\n           <\/div>\n       <\/article>\n   <\/main>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>On June 19, 2026, HUFLIT, in collaboration with Canva Vietnam, successfully organized a working session under the &#8220;Case Study Lab&#8221; project with the theme: &#8220;Building a Consistent Brand &#038; Optimizing Workflows with Canva AI&#8221;<\/p>\n","protected":false},"author":7359,"featured_media":89030,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"slim_seo":{"title":"Case Study Lab #03: Brand Optimization Case Study with Canva Vietnam - Careerhub.huflit.edu.vn","description":"On June 19, 2026, HUFLIT, in collaboration with Canva Vietnam, successfully organized a working session under the \"Case Study Lab\" project with the theme: \"Buil"},"footnotes":""},"categories":[62],"tags":[],"class_list":["post-89029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chua-phan-loai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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